Date: October 27, 2015
Time: 4:00 pm – 5:30 p.m.
Venue & Address
Cerner Corporation Innovation Campus, Collaborate Suite
10236 Marion Park Drive
Kansas City, MO 64137
Security, Parking, Map and Directions
All guests must enter at the West entrance security gate. You will receive a guest badge and be directed to the guest parking lot.
- AMAKC Members: $25
- Non-members: $40 | Join AMA now!
- Full-time Student: $25
- Limited Number of Student scholarships available. Contact Cynthia at firstname.lastname@example.org for more information
You like to talk. You like to eat. You like short marketing videos. Now, you can do all three at once!
We pick the best from the AMA video vault on branding, content marketing, strategy and more – then we serve it up on a cocktail napkin for you to scribble on!
Webcast Line Up
Setting the Course for Globalization and Localization
Digital and Global
How to create a website globalization strategy, improve loyalty and advocacy for audience, improve efficiency of managing content to ultimately drive bottom-line results
Content Made Easy: Four Tips to Ease Your Content Marketing Challenges
Content and Brand
How to address content marketing by leveraging user-generated content (UGC), which eases our top challenges of time, budget, engagement and creating enough content to support the brand.
ROI is DOA: ROE2 is the New Way to Measure Brand Success
How to determine success and guide marketing strategy and spend by establishing experience and engagement as key indicators of customer connections and business outcomes.
AMAKC President Elect, Jeff Randolph, will moderate discussion between “bits” of videos from the AMA multimedia library on topics that are highly relevant to marketers. Enjoy “bites” of food and drink while networking with other marketing professionals on the beautiful Cerner Innovation Campus. It’s like dinner and a show!